Overview

Corner of 47th Street at Broadway and Seventh Avenue, New York, NY

L&L Holding Company, together with Maefield Development, Fortress Investment Group and the Nedelander Organization, is redeveloping 1568 Broadway in Times Square into a premier cultural, entertainment, retail and hospitality experience in the number one tourist destination in the world. Highlights of the redevelopment include an impeccably restored historic Palace Theatre; prime street front retail and entertainment space; a 17,000 square-foot super-high-resolution new LED screen; and a 700-room luxury hotel. One of the most intricate parts of the redevelopment involves the landmarked Palace Theatre, which will be carefully lifted 29 feet, have its historic interior restored to its original 1913 grandeur, and benefit from renovations and expansion of its lobby, backstage operations and other public facilities.

Go to 1568 Broadway Website